Cleanse data into a precise, single source customer view to drive improved sales and marketing performance
Customer data is without doubt your dealership's most valuable asset. With over 21,000 people moving house each day in the UK, it's typical that your current customer database could be as much as 15-25% out of date; that’s potentially 15-25% of your marketing budget wasted if it’s not reaching the right people.
By regularly maintaining your database, you could engage the right people, at the right time, with the right message. Use of insights, information and data can deepen and build relationships with your target market and after-sales customers.
By identifying the relevant touch-points within your database, you’ll be able to detail timely preference-based communications and predict smarter outcomes that lead to better results. These interactions will ultimately impact your sales effectiveness. That’s why we’ve built the UK’s most advanced automotive data cleansing system.
Rhino Automotive Data Intelligence, offering you a distinct advantage over your competitors, with the ability to instantly check, cleanse, validate and enrich your customer database at the touch of a button, always ensuring your database is up-to-date.
In the UK there are 7.3 million cars sold every year.
On average 2.8 million UK residents move house each year.
21 thousand people relocate every day within the UK.
On average 22% of databases are out of date.